New Delhi, 28th June, 2016: King Koil, an internationally acclaimed and magnificent mattress brand has announced its participation in HGH India 2016 expo to be held in Mumbai next month. Besides showcasing their new product range during the 3-day (July1-3) expo, the company will also organise a Business Partnership Programme (BPP) to apprise its dealers of the innovative marketing initiatives that it has taken up for their benefits. The most exciting event will also present a golden opportunity for the new dealers to connect with the company.
An excellent business platform meant to display King Koil’s next level of product range along with new and upgraded existing product-line, the BPP event will also give the company’s business partners a chance to witness the next level of international quality bedding products by King Koil.
Speaking about the BPP event, Mr. Maneesh Mathur, VP- Sales & Marketing, King Koil India said “I can’t wait and am quite eager to meet and speak to our business partners in Mumbai, Pune, Rest of Maharashtra, Gujarat, Goa & M.P., who have already helped us strengthen our strong hold in the market. King Koil is committed to establish world class professional standards in business partnerships.”
“Through BPP, our business partners in Mumbai, Pune, Rest of Maharashtra, Gujarat, Goa & M.P., will be enlightened by the never-seen before international way of showcasing our products in their shops/showrooms to their premium customers. I’m sure, they are here to get surprised by the innovative marketing initiatives by King Koil that will leave them with lots of excitement and assurance for better sales,” added Mr. Mathur. King Koil has also announced that it will launch its new Shop-in-Shop format during the event to provide its partners better business exposure.
Well known for premium quality & latest bedding technologies for superior sleep experience, premium global mattress brand, King Koil is available in more than 100 countries worldwide, making it the most popular bedding brand of the world. In hospitality industry as well, King Koil is the most preferred bedding brand worldwide. As on today more than 10 million hotel rooms across the world are using King Koil bedding systems, making it the most selling hospitality brand.